Max Siedentopf

Due to the necessity of having to spend the Coronavirus pandemic in self-isolation, the artist Max Siedentopf turned his own home upside down and captured the results with his camera. He piled cans into sculptural towers, stitched together haute-couture clothes, crafted monsters and traps, and invented crazy alternatives to toilet paper. But that wasn't all: he also published all of his actions on Instagram and invited followers around the world to copy his various mottos. This handy survival guide consists of different chapters that shed an ironic light upon the process of getting by at home alone, whether one has chosen to isolate or has been ordered to. From «invent a new meal,» to «make a painting using toothbrush,» to «balance all your beauty products,» it's all there. The best pictures from the series, which now numbers more than one thousand photos, are collected here. An effective way to combat boredom whenever. MAX SIEDENTOPF (*1991 in Windhoek, Namibia)—artist, photographer, video director, freelance art director—was the creative director for the KesselsKramer agency from 2013 to 2020. He is the founder of the quarterly art magazine

Ordinary.