Ли Якокка – это живая легенда американского менеджмента, решительный бизнесмен, которому обязаны своими успехами гиганты автомобилестроения – компании «Форд» и «Крайслер». В аудиокниге представлена версия его автобиографического супербестселлера. В обычном для него язвительном и критическом стиле этот величайший менеджер всех времен рассказывает историю собственного восхождения на Олимп, раскрывает истинные причины своего триумфа в бизнесе и вручает каждому слушателю ключ к секретам управления. © Попурри

Предисловие

Часть 1. Made in America

Часть 1. Глава 1. Семья

Часть 1. Глава 2. Школьные годы

Часть 2. История Форда

Часть 2. Глава 3. Первые шаги

Часть 2. Глава 4. Крохоборы

Часть 2. Глава 5. Ключ к управлению

Часть 2. Глава 6. «Мустанг»

Часть 2. Глава 7. Повторение успеха

Часть 2. Глава 8. Путь к вершине

Часть 2. Глава 9. Неприятности в раю

Часть 2. Глава 10. 1975-й: роковой год

Часть 2. Глава 11. Развязка

Часть 2. Глава 12. На следующий день

Часть 3. История «Крайслера»

Часть 3. Глава 13. Приглашение от

Часть 3. Глава 14. На борту тонущего корабля

Часть 3. Глава 15. Создание команды

Часть 3. Глава 16. День, когда шах покинул город

Часть 3. Глава 17. Решительные меры

Часть 3. Глава 18. Надо ли было спасать «Крайслер»

Часть 3. Глава 19. «Крайслер» обращается к конгрессу

Часть 3. Глава 20. Паритет жертв

Часть 3. Глава 21. Банки – испытание огнём

Часть 3. Глава 22. Серия К – рискованный шаг

Часть 3. Глава 23. Публичная личность

Часть 3. Глава 24. Горький вкус победы

Часть 4. Разговор начистоту

Часть 4. Глава 25. Японский вызов

Часть 4. Глава 26. Возродим величие Америке

Эпилог – Великая леди

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