"e;A marvelous book thought provoking and highly entertaining."e; Jerome Groopman, New York Times bestselling author of How Doctors Think "e;Ariely not only gives us a great read; he also makes us much wiser."e; George Akerlof, 2001 Nobel Laureate in Economics "e;Revolutionary."e; New York Times Book Review Behavioral economist and New York Times bestselling author Dan Ariely offers a much-needed take on the irrational decisions that led to our current economic crisis.
Do you know why we sometimes find ourselves excitedly buying things we dont really need?
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